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Klaviyo

Klaviyo: AI Email Marketing & SMS | B2C CRM

5.7

Our verdict

Klaviyo describes itself as Klaviyo: AI Email Marketing & SMS | B2C CRM. It offers a free tier. Public pricing lists 1 plan. We do not republish the figures until a person has checked them, so follow the pricing link for current numbers. Developer documentation is published. A public changelog is maintained, which is a useful sign the product is actively worked on. Our score of 5.7 out of 10 comes from a desk review against the published rubric, recorded 2026-08-25.

Pricing

  • Free tierYes
  • Public price listYes

We do not republish prices we have not checked by hand, because automated price extraction proved unreliable enough to mislead. The vendor’s own page has the current figures. Why we do this

View pricing on klaviyo.com

User reviews

No one has reviewed this tool here yet. Reviews are moderated before they appear, and our own score is editorial and separate from user ratings.

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Klaviyo alternatives

Side by side

ToolOur scoreFrom Free tierBest for
Klaviyo this page 5.7 Yes
Buffer 6.5 Yes
Customer.io 5.8
Icon 5.8 Yes
Creatify 5.4 Yes
Braze 4.9 Yes
Jasper AI 4.4

Questions

Is Klaviyo free?

Yes. Klaviyo advertises a free tier on its own site.

How much does Klaviyo cost?

Klaviyo publishes pricing on its own site, listing 1 plan. We deliberately do not republish prices we have not verified by hand, because automated price extraction proved unreliable enough to mislead. Use the link on this page for current figures.

Does Klaviyo have an API or developer docs?

Yes, Klaviyo publishes developer documentation.

How is Klaviyo scored here?

Klaviyo scores 5.7 out of 10. That comes from a desk review of public evidence, which is capped at 8.5 out of 10: public pricing, documentation, maintenance signals and how much we could actually verify. Affiliate relationships are excluded from scoring entirely. The full rubric is published on our methodology page.

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